Commercial production?

24. November 2009

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Naples Video Production

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The Importance of Good Audio

George Lucas once famously said “The sound is half the picture.”  He isn’t wrong, but you don’t have to be making multi-million dollar blockbusters to be able to use his advice.

It doesn’t matter how good a movie or video might be, if the audio is bad, it isn’t going to do well.  We can be quite harsh in our judgments against other people, especially through the anonymity of the internet.  We seem to be much more judgmental and rude when we know we are a couple of thousands of miles away from the object of our ire.

So with that said, any criticisms you receive over something like bad audio on one of your productions has the potential to escalate out of control.  It isn’t fair, but it’s much easier to improve the audio on a production than change the way the internet works.

The single best way to improve audio in most situations is to use a separate microphone.  The ones built into many camcorders are okay, but will pick up any other ambient noise in the scene.  This can often detract from it rather than enhance it.  Unfortunately, most cheaper cameras don’t have them.  It’s only on the more expensive ones that includes an audio in, so it’s something to look for when shopping for a new one.

By using external microphones they can be directed to only pick up the sound you want for the scene.  They can either be attached to the top of the camera, or better still placed near the action.  You can even take the feed from a sound board if one is being used, like for a conference or something.

To collect audio from a soundboard you will need a line level adapter, which is an inline widget that reduces the sound level down to what a microphone can cope with.

If you film a lot of interviews or monologues, then it may be worth investing in a wireless microphone.  These are small and unobtrusive but offer decent audio without interference.  Being wireless also aids portability and freedom of movement for the subject.  They are used extensively in professional studios, just look for the telltale bulges of the transmitter in the lower back of the subject.

You can get wired versions but they are much clunkier than wireless.  It’s definitely better to go wireless if you can afford it.

If all you have is the microphone built into the camera, you will need to move closer to the subject to get better audio.  Preferably between them and the interfering noise.  It doesn’t work better than a remote microphone, but it’s better than nothing, certainly if you can’t afford the other equipment.  Not everybody films people or interviews enough to warrant the expense.

Remember, good video is the most important, but it’s nothing if the audio isn’t any good.  You don’t have to spend thousands of dollars on the best equipment around, but you should spend some if you have it.  If not then use technique and placement to make up the shortfall.  Getting yourself, and the camera between the noise and the subject will enhance the overall audio no end.

When I worked at a national appliance retailer, I learned many things about many different companies. There was only one company, however, that kept grabbing my attention no matter what type of product it was making. This company is LG, or Lucky Goldstar, and they are known for creating masterpieces within the home appliance and electronic industries. You have probably owned a LG product, either a cell phone or some other type of product, however, if you have never owned an LG television that you are truly missing out on an amazing experience. The LG 23″ LCD Widescreen HDTV, Model: 23LS7D is a television that has been made with the user in mind. There are many televisions that are manufactured and they seemingly forgot who was going to be using it, however, this LG HDTV provides users with easy-to-understand controls and features.

The first feature that caught my eye within this LG television is the overall image quality that comes with this television. This TV has some of the best features that help create the most stunning images possible within a television. However, I wouldn't expect any less from this company because they have continuously produced some of the most technologically advanced products in many industries. With a pixel resolution of 1366 x 768, you will be receiving the same quality picture as a television that costs twice as much as this one. Another feature that will effect the quality of the screen images is the 700:1 contrast ratio. While this isn't the highest contrast ratio you can receive within a television, it is much better than “traditional” LCD TVs. When you have a contrast ratio that is above 500:1, you will have a picture that will give you detail and clarity unlike what most televisions provide you. I noticed that with this television all images had a sharper, more crisp outlook about them.

Another feature that really made me enjoy this television is the PC input option. Basically with this feature you are able to connect your computer to this TV, which will give you one of the best computer monitors out there. If you are an online gamer, you will definitely want to take advantage of this feature. The great part is the television is very lightweight, so it makes the transfer from your TV stand to your computer desk extremely easy and hassle-free. You can find this television for an average price of only $550, which is quite inexpensive for an LG television.

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